Business Intelligence Overview
Business Intelligence (BI) is a technology-driven process for analyzing data and providing actionable information that helps CEOs , managers, and employees make informed business decisions.
As part of the BI process, organizations collect data from internal information technology ( IT ) systems and external sources to analyze, run data-driven queries, and create visualizations. data, BI dashboards, and reports to deliver analytics results to business users. From there, help them make decisions related to operations, planning and strategic planning.

The ultimate goal of BI initiatives is to drive better business decisions that enable organizations to increase revenue, improve operational efficiency, and gain a competitive edge over business rivals. To that end, BI combines analytics, data management, and reporting tools, along with various methods for efficiently managing and analyzing data.
The importance of Business Intelligence
Overall, the role of Business Intelligence is to improve an organization’s business through the use of relevant data. Companies that make effective use of BI tools and techniques can turn their collected data into valuable insights into business processes and strategies. These insights can then be used to make better business decisions that increase productivity and revenue, leading to rapid business growth with higher profits.
Without Business Intelligence , organizations cannot easily take advantage of data-driven decision making. Instead, executives and employees primarily make key business decisions based on other factors, such as accumulated knowledge, prior experience, intuition or a sense of dream. lake.
While such methods can lead to good decisions, they also carry the potential for error because of the lack of data underpinning them. Some large companies will have their own Business Intelligence departments. On the contrary, some small and medium companies prefer BPO form to optimize operating costs.